WHAT IS BEE & TEA?
Bee & Tea is on a mission to make boba tea mainstream. With a vibrant and urban storefront, we want everyone to experience our top quality Taiwanese boba milk tea beverages by offering a wide variety of flavor, sweetness, and topping options for each guest's brew. Bee & Tea is modernizing the boba tea world to bring personalized beverage creations, mouthwatering bao and a chic service to you. Whether you visit one of our stores or want to be a boba tea franchise owner, Bee & Tea is here for you!
BEE & TEA is a new, innovative fast casual restaurant concept that takes tried-and-true bubble tea to a whole new level with handmade Taiwanese boba teas, fresh fruit yogurt smoothies and a delicious assortment of Chinese bao and bowls.
With our chef-inspired creations and exceptional dining experience, BEE & TEA is uniquely positioned to capture Gen Z and Millennial customers, along with urban professionals and families. East, West, traditional, modern, relaxed and inspired – BEE & TEA references the yin and yang of everyday life.
BEE & TEA is right on the money when it comes to fusing several fast-growing QSR trends:
- Giving customers the power to customize their selections
- Capturing new Asian and world-inuenced avors
- Providing access to the snack-size meals today’s customers want
TEN REASONS YOU WANT A BEE & TEA FRANCHISE
- This new concept is ahead of the curve and has just been introduced to customers
- Franchisees have easy entry, and we oer competitive royalties and marketing fees
- BEE & TEA provides a strong franchisee support network
- Team members are trained in systems and products through simplied training tools
- We’re unique in the industry – very little competition is a category advantage
- The concept taps consumer preferences for customization and world avors
- Our completely customizable food and beverage oerings satisfy all tastes
- Our products use premium and fresh ingredients like tea leaves and real honey
- Our one-of-a-kind interior design and décor is cool and progressive
- The concept has signicant appeal to Gen X and Millennials, but attracts all age groups
A FUSION OF DEMOGRAPHICS
BEE & TEA oers a range of beverage and food choices that attracts all age groups. A large percentage of our customers are in the prime earing and spending group of 36+ years, and that’s a real competitive edge. Best of all, our concept has signicant appeal for the key Millennial and Gen Z categories. That’s key – they’re still forming brand alliances. Get them now, and you’ll get them for good.
RIGHT PLACE, RIGHT TIME!
There are two signicant consumer food trends growing today: customization and pan-world avors.
CREATE YOUR OWN BOBA TEA
For our boba tea recipes made uniquely for BEE & TEA stores, customers have control of their tea type, sweetness avor and toppings to customize their own drink just the way they want it.
TAKE A BAO
Along with boba teas and smoothies, we cater to a steadily increasing demand for snacks-as-meals. Our bao, which are light, sweet, steamed Chinese buns, are made with our own lling recipes.
FUSING THE OLD WITH THE NEW
BEE & TEA brings together age-old Asian inuence with contemporary favorites in a completely unique way, designed to reect and feed today’s urban sensibility.
